If you haven’t already hired a professional photographer to shoot your listings, you should really think about doing so. Check out these 12 real estate photography facts you need to know.
- Buyers spend 60% of their time looking at listing photos, and only 20% each on the listing description and agent description. (The Wall Street Journal.)
- Homes with high-quality photos receive 47% higher asking price per square meter. (cbsnews.com)
- 83% of buyers cited pictures as very important. (investordetails.wordpress.com)
- You have two seconds to grab the buyer’s attention without a photo, and 20 seconds with a photo. (marketleader.com)
- Homes with professionally photographed pictures can sell for up to €19,000 more. (marketleader.com)
- Agents who outsource photography earn twice as much commission as those who do not. Only 35% of agents use professional photographers. (inman.com)
- Use a 10mm lens for wide angles of small rooms to make it look as spacious as possible, without distorting too much. (massrealestatenews.com)
- Listings with professional photographs sell 32% faster, spending only 89 days on the market compared to 123 for other homes. (PR Newswire)
- Only 15% of listings have high-quality photography, with half of over $1 million listings using low-quality photos. (The Wall Street Journal)
- Listings with professional photos receive 118% more online views. (IMOTO PHOTO)
- Professional photography can help sell your listing 39% closer to the original listing price. (IMOTO PHOTO)
- Homes with professional photos get 61% more views. (REDFIN